Privacy Policy for Website

Key points and English Template

On this page, we provide you with an overview of the most important aspects of a Privacy Policy for Website in Switzerland, including the elements to be taken into account when drawing up the Privacy Policy.

Subsequently, we will provide you with a legally compliant template of a Privacy Policy for Website under Swiss law.

Use a Privacy Policy for Website...

… you want to implement privacy policies for a website that are fully compliant with the new data protection law

… you operate a website and need to ensure that data subjects are informed about the processing of personal data in accordance with applicable laws

Key Points included in a Privacy Policy:

What is a Privacy Policy for a Website?

With a privacy policy, a company publishes a statement on its website outlining how it collects, uses, processes, and manages users’ data

Data subjects generally accept the terms and conditions of the privacy policy by continuing to visit or use the website. Informing them about the use of their data not only creates a safer and more transparent online environment, but it is also one of the key legal requirements under the Swiss Data Protection Act (DPA) and, crucially, the European Union’s general data protection regulation (GDPR). 

The GDPR imposes obligations (and levies harsh fines) onto organizations anywhere – that is including Switzerland – so long as they target or collect data related to people in the EU. According to the GDPR, the term “personal data” encompasses any information relating to an identified or identifiable natural person (for example name, location data, cultural identity, etc.). Though far-reaching, the text of the GDPR is less than edifying when it comes to specifics, making compliance with this regulation a daunting prospect for small and mid-sized businesses.

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